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Help Center/Organic content/How to approve, schedule and publish content

How to approve, schedule and publish content

Nothing is published without your approval. How to open an item in the calendar, edit it, send it for approval and scheduling, and what really happens when you click "Publish now".

19 Aug 2026

When Noa creates content, it first waits for you in the content calendar. Nothing goes live without your approval. This guide walks through a post's lifecycle: from "Ready" through "Scheduled" to "Published".

Open an item in the calendar

Click an item in the content calendar - a preview opens with the caption, hashtags, graphic and script (if any). An item still showing "Preparing..." is still being generated in the background.

Edit what you need

You can swap the hook from the hook picker, edit the description text and hashtags, and request a Regenerate of the text or the graphic. Browse between versions - earlier versions are not deleted.

Send for approval and scheduling

Click Send for approval. "Approve and schedule the post" opens with a preview - fill in the publish date and time and click Send to schedule. The status changes to "Scheduled" and a countdown "Scheduled in..." appears. You cannot pick a time in the past.

Change or cancel the schedule

A scheduled post has Change schedule to pick another time, and a round X button - Cancel schedule - that returns the post to "Ready".

Publish

Click Publish now and confirm. The post is marked "Published" and appears in the calendar on today's date.

Note: On every platform except a connected TikTok, "Publish now" marks the post as published inside Bambook only - it does not upload it to Instagram, Facebook or LinkedIn. "Scheduled" is also a date marker, not automatic publishing. You upload the post itself manually: copy the caption and download the graphic. See Connecting Instagram - what works today.

Tip: With the Telegram bot you can approve items from your phone, and with a connected TikTok publishing really does go out directly from the calendar.

Did not find an answer?

The Bambook support team replies within one business day. Tell us what you tried to do, on which screen, and attach a screenshot if you have one.

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In this guide
  1. 1. Open an item in the calendar
  2. 2. Edit what you need
  3. 3. Send for approval and scheduling
  4. 4. Change or cancel the schedule
  5. 5. Publish
Related guides
Creating a social content plan - from an empty calendar to a full weekOrganic content · 4 minConnecting TikTok for direct publishingConnections & integrations · 2 minConnecting a Telegram bot - daily summary and content approvals from your phoneConnections & integrations · 5 min
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